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Google Pixel

UI/UX

Brand Strategic Challenge

Brand Strategic Challenge

To develop​ ​a​ ​new​ ​cross-company​ ​program​ ​to​ ​help​ ​Google​ ​users​ ​maintain​ ​a​ ​healthy​ ​relationship​ ​with​ ​tech.

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Brand opportunities

Brand opportunities

Google can leverage its core capabilities and proprietary data to help users re-shape their online and offline behavior while inspiring other leaders in technology to do the same.

To solve this,

To solve this,

we created two new modes - three tier nomenclature for Google Pixel to fundamentally change how we use the smartphone

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