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Poke Market

POKE MARKET

 
 

Poke Market is a growing fast casual food company. As a part of the School of Visual Arts, NYC, I had a chance to work on logo & identity development; marketing material creation; brand positioning strategy.

BRAND MOTTO

Poke Made Fresh.

We believe freshness is the key of every Hawaiian poke. Hence we care deeply about the source, quality and freshness of our ingredients. Fresh, not frozen nor chemically treated, fish is delivered to us daily, and all our food is made-to-order to ensure you that freshness in every bite.

 
 

Moodboard

 

Brand Identity Overview

 
 

Scope

—Branding Strategy

—Logo & Visual Identity Design

—Art Direction